Data needs to be treated as a strategic, competitive asset that can be used as a trusted source of information throughout the enterprise.
In order to achieve this, data needs to be managed throughout its entire lifecycle. Effective data management ensures that users can have confidence in the data assets they utilise to make business decisions. Getting data “right” enables an organisation to be more flexible, more responsive and more competitive. Failure to get it right can cost many millions of dollars, as witnessed recently at AXA Rosenburg.
Data Management practices can be key to survival in the current market, but only if they are carried out with the requirements of the business in mind. The establishment of rigorous data processes is the key to positive business growth, as long as the data is clean, clear & compatible.
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